Elon Musk Layoffs Employees After Inadequate Twitter's Ads Business
Nishant Bhise
There have been tectonic shifts in the structure and functioning of Twitter.
Since Elon Musk's acquisition of Twitter, he has been taking some radical steps improving the platform and generating revenue
Twitter lost many advertisers when Elon Musk took over Twitter which led to huge loss of revenue resulting in mega mass layoffs.
The top 100 advertisers who invested $720 million in advertising on Twitter pulled out the advertising.
So, he started reducing the headcount at Twitter executing mass layoffs firing more than half of the global Twitter work force.
Recently, Elon Musk fired an engineer after he found his statistical explanation of reduction in impression of Musk's account inadequate.
Now, as per The Verge, Elon Musk has fired engineers and salespeople after the reduction in the Twitter ads business.
Musk gave them an impossible deadline of one week to redo the Twitter ads model. An engineer said that the problem can be fixed in two or three months.