25 Most-Followed NBA Players on Instagram
25. Trae Young
5M Followers Known for his "Ice Trae" persona and clutch shots, Trae Young has become a fan favorite. His social media presence often showcases his flashy style of play and personal life, including his love for gaming and family, which resonates with his large following.
24. Devin Booker
5.6M Followers A smooth scorer with a laid-back and stylish off-court presence, Devin Booker's Instagram feed combines his professional life with his personal interests, including fashion and travel. His relationship with a well-known celebrity also contributed to his massive follower growth.
23. Dennis Schroder
6M Followers The German point guard's social media reflects his unique style both on and off the court. Schroder frequently shares posts about his family, his fashion sense, and his dedication to the game. His international appeal also contributes to his wide audience.
22. Anthony Davis
7.1M Followers A dominant big man and NBA champion, Anthony Davis's following is built on his on-court dominance and key role with the Los Angeles Lakers. His content is a mix of game highlights, personal achievements, and glimpses into his off-court life.
21. Ben Simmons
7.2M Followers The Philadelphia 76ers point guard's social media presence has always been a hot topic. A very public and controversial career, his followers have been glued to his every move. Simmons's feed showcases his lavish lifestyle, high-fashion choices, and unique athletic abilities.
20. Joel Embiid
7.3M Followers "The Process" is a fan favorite for his dominant play and hilarious online antics. Embiid's Instagram is a mix of on-court highlights and his signature, witty humor. He's known for engaging directly with fans and other players through funny and lighthearted posts.
19. Jayson Tatum
7.4M Followers As a key player for the Boston Celtics and a rising superstar, Jayson Tatum's following has grown steadily. His Instagram highlights his on-court excellence and also features heartwarming content with his son, Deuce, making him relatable to a broader audience.
18. Bronny James
7.9M Followers As the son of LeBron James, Bronny's following is naturally immense, despite not yet being in the NBA. His social media is a peek into the life of a high-school phenom and his famous family, making him one of the most-watched young athletes in the world.
17. Markelle Fultz
9M Followers Markelle Fultz's journey has been one of the most talked-about in the league. His Instagram chronicles his comeback story, showcasing his hard work and resilience. Fans follow him for both his on-court skills and his inspiring, personal narrative of overcoming adversity.
16. Ja Morant
9.7M Followers Ja Morant's explosive athletic ability and charismatic personality have made him a social media star. His posts often feature jaw-dropping dunks and highlights that go viral. His journey to becoming a superstar has also captivated a dedicated fan base.
15. Paul George
9.8M Followers Known as "PG13," Paul George's career has seen him become one of the league's best two-way players. His Instagram showcases a polished and professional brand, focusing on his game, his family, and his signature shoe line.
14. Damian Lillard
10.1M Followers "Dame Time" is a superstar both on the court and in the recording studio. Damian Lillard's Instagram is a mix of his basketball dominance, his passion for hip-hop, and his thoughtful, leader-like persona. His followers are drawn to his authenticity and versatility.
13. Jimmy Butler
10.2M Followers Jimmy Butler's brand is built on hard work and a unique personality. His social media often features his coffee business, his tough-as-nails demeanor, and his love for a good time. His no-nonsense approach to life and basketball has earned him a loyal following.
12. LaMelo Ball
10.5M Followers As part of the famous Ball family, LaMelo was a star long before he entered the NBA. His flashy passing and charismatic style of play translate perfectly to social media. His feed is a blend of highlights and his fun-loving off-court life.
11. Luka Doncic
10.5M Followers A global icon and one of the NBA's most dominant young players, Luka Doncic has a massive international following. His Instagram showcases his incredible on-court talent and his European roots, making him relatable to fans worldwide.
10. Chris Paul
11.5M Followers A respected veteran and leader in the NBA, Chris Paul's following is a testament to his longevity and professionalism. His Instagram highlights his basketball career, his work with the players' union, and his commitment to his family and community.
9. James Harden
12.1M Followers James Harden's social media is a reflection of his extravagant lifestyle and his unique, step-back-heavy game. The "Beard" showcases his fashion, lavish parties, and on-court dominance, earning him a massive following of fans who appreciate his unique brand.
8. Kevin Durant
13.7M Followers Kevin Durant is a superstar known for his elite scoring ability and insightful social media presence. He's more than just an athlete; he's a tech entrepreneur and a podcaster. His Instagram offers a look into both his basketball greatness and his life as a cultural icon.
7. Giannis Antetokounmpo
15.9M Followers "The Greek Freak" is beloved for his powerful game and humble personality. Giannis's Instagram shows his incredible athleticism and highlights his family-oriented values. His inspiring journey from poverty in Greece to global superstardom resonates deeply with fans.
6. Klay Thompson
16.8M Followers Known as one of the best shooters of all time, Klay Thompson's social media is a mix of his on-court success and his quirky, laid-back personality. He often shares posts about his dog, his love for boats, and his humorous take on life, making him very relatable.
5. Lonzo Ball
18.1M Followers The oldest of the three Ball brothers, Lonzo has been in the public eye for years. His social media following is a result of his fame from a young age. His feed is a blend of basketball content and his unique fashion sense.
4. Kyrie Irving
20.3M Followers Kyrie Irving is one of the most polarizing and fascinating players in the league. His incredible ball-handling skills and unique views on life make him a highly talked-about figure. His social media is a mix of basketball, personal beliefs, and reflections.
3. Russell Westbrook
22.9M Followers A fashion icon and a fierce competitor, Russell Westbrook’s Instagram is a visual representation of his style and energy. He's known for his eccentric outfits and his relentless passion for the game, which has earned him a massive following of admirers.
2. Stephen Curry
58.1M Followers As one of the most beloved and influential players of his generation, Stephen Curry's following is a testament to his global impact. His Instagram features his revolutionary shooting, his Christian faith, and heartwarming moments with his family.
1. LeBron James
159.7M Followers LeBron James is not just a basketball player; he's a global icon, businessman, and a media mogul. His Instagram is a powerful platform that documents his legendary career, his family life, and his activism, making him the most-followed NBA player by a huge margin.
