Tom Brady’s recently opened CardVault store in New York City was targeted in a robbery less than two weeks after it began operations. The incident took place on October 20 at the SoHo location, which opened on October 8 and is one of nine CardVault stores across the country. Brady purchased half of the company in February, according to a company press release.
The New York Police Department detailed the theft, reporting that a male suspect walked out with thousands of dollars in collectible merchandise after manipulating the store’s payment terminal during a declined transaction. Photo credit for Brady at the store on October 7 goes to Michael Simon Getty.
Robbery Details and Ongoing Investigation
The NYPD said the suspect entered the store at around 11:40 a.m. on October 20 and attempted to buy merchandise with a credit card. When the transaction was declined, he manually entered prompts into the contact payment terminal without the employee’s knowledge. This allowed him to bypass the decline and leave the store with collectible baseball and Pokémon cards valued at $9710. No injuries were reported.
The NYPD identified the case as grand larceny. The suspect was last seen wearing a black baseball cap, black hooded sweatshirt, black shorts, white socks, white sneakers and carrying a multicolored bag. He traveled southbound on Lafayette Street after leaving the store. The Financial Crimes Task Force is leading the investigation, and the department also released a photo of the suspect to the public.
CardVault’s SoHo location offers customers the opportunity to buy, sell, trade and grade sports cards and other collectibles. Anyone with information about the robbery is asked to contact the NYPD Crime Stoppers Hotline at 1-800-577-TIPS or 1-888-57-PISTA for Spanish. All calls remain confidential.
Tom Brady Welcomes Paige Bueckers to Fanatics With Message Highlighting Her Competitive Edge
Brady delivered a personal message to Paige Bueckers as the Dallas Wings guard launched her new multi-year partnership with Fanatics. The company, recently valued at 25 billion dollars by Forbes, confirmed that the agreement is Bueckers’ first exclusive deal for autographed memorabilia.
Brady’s greeting appeared in a video posted on Instagram through his account and the official Fanatics page. He acknowledged her style of play and spoke about the impact she has made as a rising figure in basketball. “Hey Paige, Tom Brady here. From one Fanatics teammate to another, welcome to the family,” he said in the video.
“I’ve seen how you compete with a total heart, incredible joy, and you are so clutch. Your game inspires a lot of people, and we’re proud to have you with us. It’s gonna be a fun ride with this team. Welcome to Fanatics.”
Fanatics announced that the collaboration will produce an exclusive collection of signed and inscribed pieces from both her college and professional careers. The lineup will include basketballs, jerseys, photos, shoes, and game-used items. The deal positions Bueckers alongside major names in the Fanatics memorabilia portfolio while marking a milestone as she continues her career with the Dallas Wings.
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Tom Brady holds a 50% stake in CardVault, now rebranded as CardVault by Tom Brady, a fast-growing sports-card and memorabilia retailer. He also merged his health-and-wellness brand TB12 and his apparel line Brady Brand with NoBull, becoming the company’s second-largest shareholder. Beyond physical products, Brady co-founded Autograph, an NFT/digital collectibles platform. On the media front, he founded 199 Productions, his production company. He also invests in sports: he holds minority stakes in teams such as the Las Vegas Raiders, Las Vegas Aces, and Birmingham City FC.
