The stage is all set at the Farm Stadium for the most awaited and special comeback from Rihanna. The Princess of Pop will be back after seven years from her respite burrow. RiRi has already taken steps forward to get out of hibernation. But, the NFL Super Bowl Halftime will be the leap forward in the revamping of her career. Recently, she released her songs from the album ‘Black Panther: Wakanda Forever’.
The two ballads ‘Lift Me Up’ and ‘Born Again’ became instantaneous hits. She got nominated for Golden Globe Awards and Academy Awards for the former song. The ‘Work’ singer has paved a path for the rising artist from her homeland and continent. She has become the youngest billionaire with a net worth of $1.7 billion. Now that she is making her huge comeback on the biggest stage, how much is she getting paid for her performance?
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Rihanna Will Not Get Paid Anything For Her Halftime Performance
The anticipation has reached the pinnacle since Rihanna announced her Super Bowl appearance resurrecting her halted flourishing career. The year 2022 has been a blessing for the songstress. She found the love of her life, and she and A$AP Rocky welcomed their child together in May 2022. Now, she will be headlining one of the coveted stage events in the country. In September 2022, she announced the news.
One may wonder how much she will get paid for the gig. Unfortunately, she will not get paid anything for the awaited performance. An NFL spokesperson told Forbes how much artists get paid for the performance. The spokesperson said, “We do not pay the artists. We cover expenses and production costs”.
When artists perform at the event, its duration is 13 minutes. So, the act is like the promotion of their musical career. However, millions of people tune in or watch the matches live. Therefore, it gives a boost to the artists’ careers with a hike in music streaming. Jennifer Lopez, according to Billboard, had a 335 per cent increase in the streaming of her music. NFL and its sponsor (currently, Apple Music) incur the cost of the entire show including artists’ production value.
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Curating The Setlist Was The Most Difficult Part For The Artist
‘Anti’ was the last piece of an album that Navy got to relish which was in 2016. Since then, the ‘Diamonds’ singer has been focusing on expanding her business empire ‘Savage X Fenty’. The beauty and lingerie company has been running successfully. In seven years, she found love, had a baby, and is still reigning in the business and music industry. Apple+ will release a documentary of her journey to the Super Bowl stage.
The artist came onto the scene in 2005 with the single ‘Pon De Replay’ and since then her career skyrocketed. With a career spanning 17 years with eight albums under her belt, it was difficult to choose songs for the 13 minutes. In an interview, she said, “Some songs we have to lose because of that, and that’s going to be okay. We did a pretty good job at narrowing it down. There’s probably been about 39 versions of the setlist right now. We’re on our 39th. Every little change counts”.
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