Kanye West became a force to be reckoned with in fashion. With his new Yeezy brand, he stormed the market with new patterns and designs that took streetwear to the elite of society. Due to its thunderous response, it became a messiah for many brands, which saw their sales plummet. The brands involve Adidas and Gap.
In 2013, when Adidas experienced tough competition from its rival Nike, it joined hands with Kanye West and his brand Yeezy. After launching their first collaboration, the shoe giant’s sales went up by 18%. When Gap was going through the same tumultuous phase as Yeezy, The critics forecast that the partnership would have brought in $1 billion that year. However, due to non-compliance with the contract, Ye terminated the 10-year contract with Gap. Now, the brand is clapping back at Ye with a lawsuit.
Related: Why Did Kanye West Cancel Contract With Gap? What Will Be The Future Of Yeezy After This?
Gap Is Suing Kanye West For $2 Million For Unapproved Changes Made In The Los Angeles’ Rental Property
Kanye West had a rough 2022 due to his racially and politically charged statements. Ye lost his fortune and got ousted from the industry for his erratic behavior. Now, as his fortune is dwindling, every new day there is a new lawsuit being filed. After teachers at his Donda Academy filed a lawsuit against the school and him, his former collaborator has also filed a $2 million lawsuit.
Gap is shifting the blame on Ye after the landlord of their Los Angeles’ property sued them last year for damaging their property. Art City Center sued them for renovations made, according to the papers, like “erecting an exterior ramp in the east side parking lot; installing a tunnel in the lot; removing ceiling lights; building a wall; and nixing three bathrooms.”
Now, Gap is blaming Kanye for making the mentioned changes without any pre-approval for the alterations. In the lawsuit, it said, “By making and not repairing or restoring the foregoing alterations of the premises that [West] made without Gap’s participation or approval, [West] breached the strategic agreement and directly and proximately caused Gap to incur expenses to repair and restore the premises.”
In Case You Missed: Adidas Is Getting Sued By Its Shareholders Over The Kanye West Partnership
Yeezy Has To Pay $300K To A Photographer For Failing To Pay Her Dues
Katelyn Mooney, a creative director, headed Yeezy’s futuristic visor-shaped glasses, the YZY SHDZ project. Yeezy informed her to get ready for a shoot on short notice and agreed to pay her $110K. But the company only paid her $15,000 for the shoot, due to which she filed a lawsuit in the Manhattan Supreme Court in December 2022.
On September 28, 2022, Katelyn sent an invoice for $110,000 to the company. They reverted, saying that they would credit the money once Ye approved it, but he never did. According to the filing, the creative director “was fully responsible for every aspect of the photo shoot, including but not limited to hiring models, reserving studio space, procuring lighting, catering, pre-production, and post-production.”
Now, Judge Gerald Lebovits has directed Yeezy to pay her $300,000 after failing to respond to the lawsuit. $90,000 will cover the actual damages, while $205,000 will cover the statutory damages. The judge ruled on the judgment after Ye’s lawyer failed to respond to the lawsuit.
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