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    “She Really Has No Soul”: Twitter Reacts To Kim Kardashian’s Return As Balenciaga’s New Brand Ambassador

    Not being able to stay away from the controversial part of the industry, Kim Kardashian is back to being a Balenciaga girl. This time she wears it as the face of the luxury fashion house. 

    The brand had been under the harsh light these past years due to its controversial campaign depicting children in questionable light. Kim did speak on the matter expressing her displeasure. But the reality TV mogul has risen from the ashes, proudly donning the Balenciaga banner as the brand’s newest ambassador.

    Related: Kim Kardashian And Kendall Jenner Face Backlash For Attending Balenciaga’s Show In Los Angeles. Here’s What Happened

    Kim Kardashian Is Once Again Balenciaga’s Face

    Kim Kardashian in Balenciaga
    Kim Kardashian in Balenciaga

    Kim Kardashian, known for her impeccable style and iconic fashion moments, has announced her new role as the brand ambassador for Balenciaga. This unexpected reunion follows Kardashian’s previous disassociation from the French fashion house amidst a storm of backlash surrounding a campaign that raised eyebrows.

    Kardashian, who has been a long-time supporter of Balenciaga, expressed her excitement about the collaboration in a statement, saying, “For several years now, Balenciaga’s designs have been a part of my many looks – and some of my most iconic fashion moments. This historic fashion house embraces modernity, craftsmanship and takes an innovative approach to design under Demna.”

    Continuing the statement, she added, “For me, this long-standing relationship is built on mutual trust and a commitment to doing what’s right. I’m excited about this next chapter for the brand and to become their ambassador.”

    This collaboration between these two big controversial names is under the heat of the internet. One user on X/Twitter called out Kim Kardashian for having no soul.

    In case you missed: Why Did Balenciaga File A Lawsuit Against The Producers Of The Controversial Campaigns?

    Kim Kardashian’s Fallout With The Fashion French Fashion House

    Kim Kardashian in Balenciaga
    Kim Kardashian in Balenciaga

    The Balenciaga-Kardashian saga takes a surprising turn as the two parties reunite. This new collaboration is proving that in the world of fashion, relationships can be as unpredictable as the latest runway trends. The reconciliation follows Kardashian’s strong disapproving reaction to the brand’s controversial campaign in 2022. 

    Kim’s statement regarding the controversy at the time read, “I have been quiet for the past few days, not because I haven’t been disgusted and outraged by the recent Balenciaga campaigns, but because I wanted an opportunity to speak to their team to understand for myself how this could have happened.”

    The mother of four denounced the brand campaign’s inappropriate depictions involving children, saying, “The safety of children must be held with the highest regard, and any attempts to normalize child abuse of any kind should have no place in our society — period.”

    Amidst all the hate the co-founder of Balenciaga also addressed the situation stating, “As much as I would sometimes like to provoke a thought through my work, I would NEVER have an intention to do that with such an awful subject as child abuse that I condemn,” in an Instagram post.

    Following this dramatic fallout, Kim made another statement on the situation last November saying. “I appreciate Balenciaga’s removal of the campaigns and apology. In speaking with them, I believe they understand the seriousness of the issue and will take the necessary measures for this to never happen again.”

    The beauty brand founder also mentioned plans to rebuild their professional relationship with Balenciaga.

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    Akshita Singh
    Akshita Singhhttps://firstcuriosity.com/
    Akshita Singh is a Senior Content Writer at First Curiosity. She has been churning out content for 2 years. She's an avid reader and writer, fascinated by the works of Sylvia Plath, Franz Kafka, and Charles Bukowski. Akshita is also a poet herself, having written two poetry books titled ‘Made By Misery’ and ‘Deathbed’. Apart from goth literature, another thing that she enjoys is the real and fictional stories of Hollywood. She loves cinema and admires all works of art, be they delivered by actors or directors. So, keeping up with celebrity life comes as basic nature to her, something she loves knowing and informing others.
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