Elon Musk is taking desperate measures to generate profit for Twitter which he bought last year. He has fired several employees, stopped paying office rent, and introduced a polarizing policy named Twitter Blue. With it, users must pay a monthly fee for a blue verified check mark.
The social media giant has started to roll out Twitter Blue and will end the legacy badges on the platform. But, there is a catch to all this. The company has made a change in the description of its verified users. So let’s take an in-depth look on this new update on Twitter.
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Elon Musk-Owned Twitter Makes A New Change On The Platform
Elon Musk‘s Twitter has started the Twitter Blue feature once again after it was briefly discontinued. On Sunday, the micro-blogging site made another change for its paid users.
According to Variety, the company updated the language in the description of verified users. As a result, one cannot tell who has and who hasn’t paid for their blue check mark. On April 1, the company started removing check marks from users who got the badge before Musk took over.
The description text for both new as well as legacy verified users are same now. “This account is verified because it’s subscribed to Twitter Blue or is a legacy verified account,” it reads.
Earlier, the description read: “This is a legacy verified account. It may or may not be notable.” Musk has stated that the subscription plan is rolled out to generate profit and to end discrimination among common people and celebrities.
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Twitter To Exempt Some Accounts From Monthly Fee
Twitter will exempt its monthly fee of $1,000 for its 500 advertising clients and 10,000 most-followed companies, organizations, and brands that were previously verified.
A gold check mark has been introduced for companies, non-profit organizations, and brands, while a gray check mark is for government organizations. Business accounts will be charged $1,000 monthly and a $50 monthly fee for subaccounts.
On Sunday, Twitter and the New York Times‘ gold verification badges were removed. The media giant has stated that it won’t be paying for the badges in the future.
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